It is always surprising why charities so not do more with interactive media and web 2.0 bandwagon - every day I run the gauntlet on Tottenham Court road of the Charity Muggers so its nice to see an intelligent approach by one charity - Save the Children UK.
They have created an new innovative, interactive web project, where you can explore the community of Kingsville in Liberia.
For the first time, people donating to The Sunday Times Christmas Appeal will be able to interact directly with the community of Kingsville. They’ll see films by television presenter Davina McCall’s, take a tour around the run-down clinic and school, and look inside a family home. There are also slideshows, 360 degree panoramic images, a discussion forum, and profile pages.
The website This is Kingsville will run alongside articles in The Sunday Times magazine from Sunday, 30 November.
Every week until Christmas, new films featuring Davina, photographs, slideshows and stories will be uploaded.
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